{"title":"Blonde Hair Colors","description":"\u003cp\u003eBlonde done right requires the right base, the right developer strength, and the right formula. Our blonde range from Maxima Plex and Jungle Fever covers natural blondes, golden blondes, ash blondes, and everything in between. For best results, pair with the correct developer volume and follow with Acid Therapy Shampoo to protect the color and condition the hair after coloring.\u003c\/p\u003e","products":[{"product_id":"maxima-hair-color-plex-gold","title":"Maxima Hair Color Plex Golden 903","description":"\u003cdiv class=\"uk-width-1-2@m uk-first-column\"\u003e\n\u003cdiv class=\"uk-panel uk-margin-remove-first-child uk-margin uk-scrollspy-inview\"\u003e\n\u003cdiv class=\"el-content uk-panel uk-margin-top\"\u003e\n\u003cdiv class=\"el-content uk-panel uk-margin-top\"\u003e\n\u003cp\u003eAn advanced professional hair color based on\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003ePlex Technology\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003ethat enhances the cosmetic result by reinforcing the hair fiber.\u003c\/p\u003e\n\u003cp\u003eThanks to the use of the balanced pigment calculation system (\u003cstrong\u003ePigment Control System\u003c\/strong\u003e), it ensures excellent color performance, total coverage of white hair, maximum reliability and stability of reflections.\u003c\/p\u003e\n\u003cp\u003eThe new vegan formulation with vegetal keratin and Sunflower phytoceramides gives the hair a healthy look, softness and extraordinary brilliance.\u003c\/p\u003e\n\u003cp\u003eGolden superlightener colouring\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"PROLAS","offers":[{"title":"100 ml","offer_id":55961000542585,"sku":null,"price":10.5,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0943\/0515\/7497\/files\/87311_10-12-2025-X-Design-_1.png?v=1768244914"},{"product_id":"maxima-hair-color-plex-8-23","title":"Maxima Hair Color Plex 8.23","description":"\u003cdiv class=\"uk-width-1-2@m uk-first-column\"\u003e\n\u003cdiv class=\"uk-panel uk-margin-remove-first-child uk-margin uk-scrollspy-inview\"\u003e\n\u003cdiv class=\"el-content uk-panel uk-margin-top\"\u003e\n\u003cdiv class=\"el-content uk-panel uk-margin-top\"\u003e\n\u003cp\u003eAn advanced professional hair color based on\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003ePlex Technology\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003ethat enhances the cosmetic result by reinforcing the hair fiber.\u003c\/p\u003e\n\u003cp\u003eThanks to the use of the balanced pigment calculation system (\u003cstrong\u003ePigment Control System\u003c\/strong\u003e), it ensures excellent color performance, total coverage of white hair, maximum reliability and stability of reflections.\u003c\/p\u003e\n\u003cp\u003eThe new vegan formulation with vegetal keratin and Sunflower phytoceramides gives the hair a healthy look, softness and extraordinary brilliance.\u003c\/p\u003e\n\u003cp\u003eLight golden irisee blond coloring\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"PROLAS","offers":[{"title":"100 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excellent color performance, total coverage of white hair, maximum reliability and stability of reflections.\u003c\/p\u003e\n\u003cp\u003eThe new vegan formulation with vegetal keratin and Sunflower phytoceramides gives the hair a healthy look, softness and extraordinary brilliance.\u003c\/p\u003e\n\u003cp\u003eMatt light blond coloring\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"PROLAS","offers":[{"title":"100 ml","offer_id":55961021448569,"sku":null,"price":10.5,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0943\/0515\/7497\/files\/44217_10-12-2025-X-Design-_1.png?v=1768244905"},{"product_id":"maxima-hair-color-plex-8-12","title":"Maxima Hair Color Plex 8.12","description":"\u003cdiv class=\"uk-width-1-2@m uk-first-column\"\u003e\n\u003cdiv class=\"uk-panel uk-margin-remove-first-child uk-margin uk-scrollspy-inview\"\u003e\n\u003cdiv class=\"el-content uk-panel uk-margin-top\"\u003e\n\u003cdiv class=\"el-content uk-panel uk-margin-top\"\u003e\n\u003cp\u003eAn advanced professional hair color based on\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003ePlex Technology\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003ethat enhances the cosmetic result by reinforcing the hair fiber.\u003c\/p\u003e\n\u003cp\u003eThanks to the use of the balanced pigment calculation system (\u003cstrong\u003ePigment Control System\u003c\/strong\u003e), it ensures excellent color performance, total coverage of white hair, maximum reliability and stability of reflections.\u003c\/p\u003e\n\u003cp\u003eThe new vegan formulation with vegetal keratin and Sunflower phytoceramides gives the hair a healthy look, softness and extraordinary brilliance.\u003c\/p\u003e\n\u003cp\u003eLight pearl blond coloring\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"PROLAS","offers":[{"title":"100 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excellent color performance, total coverage of white hair, maximum reliability and stability of reflections.\u003c\/p\u003e\n\u003cp\u003eThe new vegan formulation with vegetal keratin and Sunflower phytoceramides gives the hair a healthy look, softness and extraordinary brilliance.\u003c\/p\u003e\n\u003cp\u003eGolden irisee blond coloring\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"PROLAS","offers":[{"title":"100 ml","offer_id":55961032491385,"sku":null,"price":10.5,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0943\/0515\/7497\/files\/46284_10-12-2025-X-Design-_1.png?v=1768244896"},{"product_id":"maxima-hair-color-plex-7-17","title":"Maxima Hair Color Plex 7.17","description":"\u003cdiv class=\"uk-width-1-2@m uk-first-column\"\u003e\n\u003cdiv class=\"uk-panel uk-margin-remove-first-child uk-margin uk-scrollspy-inview\"\u003e\n\u003cdiv class=\"el-content uk-panel uk-margin-top\"\u003e\n\u003cdiv class=\"el-content uk-panel uk-margin-top\"\u003e\n\u003cp\u003eAn advanced professional hair color based on\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003ePlex Technology\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003ethat enhances the cosmetic result by reinforcing the hair fiber.\u003c\/p\u003e\n\u003cp\u003eThanks to the use of the balanced pigment calculation system (\u003cstrong\u003ePigment Control System\u003c\/strong\u003e), it ensures excellent color performance, total coverage of white hair, maximum reliability and stability of reflections.\u003c\/p\u003e\n\u003cp\u003eThe new vegan formulation with vegetal keratin and Sunflower phytoceramides gives the hair a healthy look, softness and extraordinary brilliance.\u003c\/p\u003e\n\u003cp\u003eMatt blond coloring\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"PROLAS","offers":[{"title":"100 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excellent color performance, total coverage of white hair, maximum reliability and stability of reflections.\u003c\/p\u003e\n\u003cp\u003eThe new vegan formulation with vegetal keratin and Sunflower phytoceramides gives the hair a healthy look, softness and extraordinary brilliance.\u003c\/p\u003e\n\u003cp\u003eGolden ash blond coloring\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"PROLAS","offers":[{"title":"100 ml","offer_id":55961043632505,"sku":null,"price":10.5,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0943\/0515\/7497\/files\/90102_10-12-2025-X-Design-_1.png?v=1768244887"},{"product_id":"maxima-hair-color-plex-6-23","title":"Maxima Hair Color Plex 6.23","description":"\u003cdiv class=\"uk-width-1-2@m uk-first-column\"\u003e\n\u003cdiv class=\"uk-panel uk-margin-remove-first-child uk-margin uk-scrollspy-inview\"\u003e\n\u003cdiv class=\"el-content uk-panel uk-margin-top\"\u003e\n\u003cdiv class=\"el-content uk-panel uk-margin-top\"\u003e\n\u003cp\u003eAn advanced professional hair color based on\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003ePlex Technology\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003ethat enhances the cosmetic result by reinforcing the hair fiber.\u003c\/p\u003e\n\u003cp\u003eThanks to the use of the balanced pigment calculation system (\u003cstrong\u003ePigment Control System\u003c\/strong\u003e), it ensures excellent color performance, total coverage of white hair, maximum reliability and stability of reflections.\u003c\/p\u003e\n\u003cp\u003eThe new vegan formulation with vegetal keratin and Sunflower phytoceramides gives the hair a healthy look, softness and extraordinary brilliance.\u003c\/p\u003e\n\u003cp\u003eDark golden irisee blond coloring\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"PROLAS","offers":[{"title":"100 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excellent color performance, total coverage of white hair, maximum reliability and stability of reflections.\u003c\/p\u003e\n\u003cp\u003eThe new vegan formulation with vegetal keratin and Sunflower phytoceramides gives the hair a healthy look, softness and extraordinary brilliance.\u003c\/p\u003e\n\u003cp\u003eMatt dark blond coloring\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"PROLAS","offers":[{"title":"100 ml","offer_id":55961046319481,"sku":null,"price":10.5,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0943\/0515\/7497\/files\/57962_10-12-2025-X-Design-_1.png?v=1768244880"},{"product_id":"maxima-hair-color-plex-6-13","title":"Maxima Hair Color Plex 6.13","description":"\u003cdiv class=\"uk-width-1-2@m uk-first-column\"\u003e\n\u003cdiv class=\"uk-panel uk-margin-remove-first-child uk-margin uk-scrollspy-inview\"\u003e\n\u003cdiv class=\"el-content uk-panel uk-margin-top\"\u003e\n\u003cdiv class=\"el-content uk-panel uk-margin-top\"\u003e\n\u003cp\u003eAn advanced professional hair color based on\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003ePlex Technology\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003ethat enhances the cosmetic result by reinforcing the hair fiber.\u003c\/p\u003e\n\u003cp\u003eThanks to the use of the balanced pigment calculation system (\u003cstrong\u003ePigment Control System\u003c\/strong\u003e), it ensures excellent color performance, total coverage of white hair, maximum reliability and stability of reflections.\u003c\/p\u003e\n\u003cp\u003eThe new vegan formulation with vegetal keratin and Sunflower phytoceramides gives the hair a healthy look, softness and extraordinary brilliance.\u003c\/p\u003e\n\u003cp\u003eDark golden ash blond coloring\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"PROLAS","offers":[{"title":"100 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ensures excellent color performance, total coverage of white hair, maximum reliability and stability of reflections.\u003c\/p\u003e\n\u003cp\u003eThe new vegan formulation with vegetal keratin and Sunflower phytoceramides gives the hair a healthy look, softness and extraordinary brilliance.\u003c\/p\u003e\n\u003cp\u003eLightest pearl blond coloring\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"PROLAS","offers":[{"title":"100 ml","offer_id":55961049399673,"sku":null,"price":10.5,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0943\/0515\/7497\/files\/66392_10-12-2025-X-Design-_1.png?v=1768244871"},{"product_id":"maxima-hair-color-plex-8-7","title":"Maxima Hair Color Plex 8.7","description":"\u003cdiv class=\"uk-width-1-2@m uk-first-column\"\u003e\n\u003cdiv class=\"uk-panel uk-margin-remove-first-child uk-margin uk-scrollspy-inview\"\u003e\n\u003cdiv class=\"el-content uk-panel uk-margin-top\"\u003e\n\u003cdiv class=\"el-content uk-panel uk-margin-top\"\u003e\n\u003cp\u003eAn advanced professional hair color based on\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003ePlex Technology\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003ethat enhances the cosmetic result by reinforcing the hair fiber.\u003c\/p\u003e\n\u003cp\u003eThanks to the use of the balanced pigment calculation system (\u003cstrong\u003ePigment Control System\u003c\/strong\u003e), it ensures excellent color performance, total coverage of white hair, maximum reliability and stability of reflections.\u003c\/p\u003e\n\u003cp\u003eThe new vegan formulation with vegetal keratin and Sunflower phytoceramides gives the hair a healthy look, softness and extraordinary brilliance.\u003c\/p\u003e\n\u003cp\u003eLight sand blond coloring\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"PROLAS","offers":[{"title":"100 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excellent color performance, total coverage of white hair, maximum reliability and stability of reflections.\u003c\/p\u003e\n\u003cp\u003eThe new vegan formulation with vegetal keratin and Sunflower phytoceramides gives the hair a healthy look, softness and extraordinary brilliance.\u003c\/p\u003e\n\u003cp\u003eVery light lavender blond coloring\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"PROLAS","offers":[{"title":"100 ml","offer_id":55961055035769,"sku":null,"price":10.5,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0943\/0515\/7497\/files\/38340_10-12-2025-X-Design-_1.png?v=1768244862"},{"product_id":"maxima-hair-color-plex-7-83","title":"Maxima Hair Color Plex 7.83","description":"\u003cdiv class=\"uk-width-1-2@m uk-first-column\"\u003e\n\u003cdiv class=\"uk-panel uk-margin-remove-first-child uk-margin uk-scrollspy-inview\"\u003e\n\u003cdiv class=\"el-content uk-panel 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